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About Iceberg Digital Marketing

Iceberg Digital Marketing is a full-service digital marketing agency helping small and medium sized businesses across Australia and North America grow their digital presence with clarity and confidence. We combine strategy, execution, and accountability so our clients always know what is being done, why it is being done, and what it is delivering.

Honest

We build long-term relationships and that starts with being honest and transparent from day one. Our clients always know where things stand.

Skilled

We have the knowledge and hands-on experience to deliver across every discipline of digital marketing, from strategy and content to technical execution and reporting.

Curious

We stay close to what is changing in digital marketing so our clients do not have to. That curiosity is what keeps our strategies fresh and our advice relevant.

Our Values

Meet the Iceberg Team 

Specialists in digital marketing, invested in your growth.

Our team is what makes Iceberg Digital Marketing work. Based across Hobart and London Ontario, we bring together specialists in websites, SEO, social media, digital advertising, automation, and creative services. One team, one goal. Helping your business grow.

Lilly Liu

Co-Founder & Digital Strategist

With 18+ years of turning bold ideas into measurable business growth. She builds high-converting digital experiences and marketing ecosystems that don't just perform — they transform. From North America to the Asia-Pacific, her work has helped businesses cut through the noise and win online.

Outside of work, she's a proud homebody who finds joy in the kitchen, cherishes time with family, masters the art of a great deal, and unwinds with epic movie marathons.

Lilly Liu Co-Founder Iceberg Digital Marketing.

Fiona Carvalho

Co-Founder & COO

After eight years at digital marketing agencies and in-house marketing teams, Fiona co-founded Iceberg Digital Marketing to bridge the gap between what small businesses need and what agencies deliver. Holding a Master of Commerce and having worked across Australia, Dubai, and India, she brings both commercial depth and hands-on marketing expertise to every client. Away from work, Fiona enjoys visiting art galleries, travelling, supporting her community, and exploring graphic design and creative journals.

Fiona Carvalho Co-Founder Iceberg Digital Marketing.

Floyd Carvalho

Strategic Advisor

With more than 20 years of leadership experience across telcos, energy, insurance, health and member organisations, Floyd brings a practical and commercially grounded approach to customer growth, operational performance and digital transformation.

He helps organisations overcome challenges, simplify processes, and improve how they connect with customers.

At Iceberg Digital Marketing, Floyd supports the leadership team as a Strategic Advisor, bringing executive-level insight and a strong focus on sustainable growth. Outside work, he enjoys supporting local businesses, contributing to the community, travelling, and discovering new experiences.

Floyd Carvalho Strategic Advisor

Irene

Graphic Designer

With over 9 years of experience in graphic design and a knack for creative direction, Irene brings a unique blend of creativity and impact-driven design to our team. She lives by the mantra "Always be thankful and be kind to others.” Off-duty, she's a board game enthusiast and a sucker for love stories.

 Irene -Graphic Designer
Vijendra

Digital Project Manager

Vijendra brings over 5 years of experience to the table, helping small and medium businesses flourish in the ever-evolving digital landscape. His proven expertise extends to scaling eCommerce businesses and keeping projects running smoothly. He enjoys making a positive contribution to all his work and seeing his projects thrive online. When Vijendra steps away from the keyboard, you'll find him on the court, field, or hiking trail. He's a passionate sportsman who enjoys the great outdoors and mountain visits.

Digital Project Manager
Lorenzo

Video Editor

Lorenzo has garnered over 7 years of experience in the media industry as a professional photographer, videographer, director, and editor. He has worked with various production studios, fashion designers, and marketing agencies where he manages creative teams, and produces high-value material for his clients. Exceeding client expectations is Lorenzo's primary focus and the main driving force behind his pursuit of excellence. During his after-hours, Lorenzo is engrossed in film photography, developing film rolls, and creating fine art prints of his work.

Video Editor
Dipti

Digital Specialist

With a computer engineering background and over 6 years in marketing, Dipti is a data-driven strategist who thrives on creating seamless online experiences. From SEO and strategy to website development and optimisation, she blends technical expertise with creative thinking to build, refine, and grow brands in the digital space. When not obsessing over analytics, you’ll find Dipti geeking out over the latest tech trends, solving problems just for fun, or pretending to be a coffee connoisseur. Her motto? - Even in your worst mood, always be kind to anyone.

Digital Specialist

LinkedIn

Aarush

Email & Automation Developer

An Automation & Email Specialist at Iceberg Digital Marketing, Aarush thrives on problem-solving, data analytics, and content creation, backed by six years of experience in sales and various industries. Efficiency drives him—he believes in working smarter, not just harder, and enjoys using analytical skills to streamline everyday tasks. Beyond work, he is passionate about nature and engaging in great conversations on a wide range of topics. One of his proudest achievements was leading a fundraiser for a children’s hospital, raising over $20,000. At Iceberg, he has found the perfect place to channel his drive for efficiency and hard work, helping clients overcome challenges with strategy and dedication.

Aarush Email & Automation Developer
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